Lloyd car logos and Lloyd car history
Norddeutsche Automobil und Motoren GmbH was a German company founded in 1908 ownership of the Norddeutsche Lloyd shipping company. The factory was in Bremen. Several of the products of the company and its successors were marketed under the brand Lloyd.
The German car company has no relation to Lloyd's UK company also Lloyd cars car that was active between 1936 and 1951.
The first was an electric car built under license from Krieger. It was followed by cars with internal combustion engines in 1908 with 3685 cc displacement, but few were built. In 1914 the company merged with Hansa to become Lloyd Hansa-Werke AG. Most cars built by the new company were sold under the brand Hansa Hansa-Lloyd only used in commercial vehicles. However, two cars, the engine Treff 4 AS litrosy the Trumpf AS 8-cylinder engine of 4.6 liters were sold under the Hansa-Lloyd company was integrated into the group after the acquisition Borgward Hansa by Carl F. W. Borgward in 1929 and car production ceased.
Lloyd as the only brand began mass production of automobiles and light trucks in 1950 running his company to call Lloyd Motoren Werke GmbH - still in Bremen. The first car (Lloyd 300) was built of wood and steel body, steel was built gradually between 1953 and 1954 Lloyd 400).
The Lloyd 250 is commonly called "Prüfungsangst-Lloyd (" Lloyd for the examination of nerves ") and former holders of driver's license could drive it without having to pass a new test for cars over 250 cc displacement, a examination was introduced in the mid 50's of XX century. With an output of only 11 hp (DIN), Lloyd's designers saw the need to save weight, and therefore offered the LP 250 with no rear seats, bumpers, hub caps and ornaments. However, most buyers charge the LP 250 V with this equipment as extras.
Vehicles covered the need for a cheap small car that was the demand of Germany after World War II, reaching some acceptable values of comfort and reliability. The brand was ranked third in terms of production for several years of the decade of 1950-1959, second only to Volkswagen and Opel. Despite this success, the possession of these vehicles carries no great prestige. In common parlance, Lloyd 300 was called Leukoplastbomber "because the owners used to repair the nicks produced in the manufacture of wooden body with tape Leukoplast brand. Ironic verses about the time said "Wer den Tod nicht scheut, fährt Lloyd" ( "He who does not fear death, drives a Lloyd").
Pietro Frua designed a coupe based on Lloyd Alexander, was presented at the Turin Motor Show in November 1958.
The parent company went bankrupt in 1961, but the car continued to be built until 1963. At that time, the LP model 900 is called "Borgward Arabella" instead of "Lloyd Arabella.
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