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56 Car Logos with Animals: The Complete List

Car companies frequently use animals such as horses and fast leopards to symbolizing speed, strength, and agility.

Car Logos With Animals

Animals symbols have long been used in branding and marketing, as they can evoke important emotions and associations in consumers. For example, a lion can convey strength and power, while a horse can represent speed and agility. By using animal symbols in their logos, car companies can convey their brand values and appeal to their target audience.

Some of the most popular car logos with animal symbols include Ferrari, Porsche, Lamborghini, Alfa Romeo, Jaguar, Ford Mustang, Peugeot, and more. Each logo is unique and represents the brand's identity and values.

Here are some examples of car logos that feature animals:

Horse (10)

When it comes to car logos, the horse symbol has been a popular choice for many brands, including Ferrari, Mustang, and Porsche. Ferrari, for example, features a prancing horse on a yellow background. This logo was first used in 1932, and it has since become one of the most recognizable car logos in the world. The prancing horse is a symbol of power, speed, and agility, which are all qualities that Ferrari seeks to embody in its cars.

Similarly, the Mustang logo features a galloping horse, which symbolizes speed and freedom. The logo was first introduced in 1964, and it has become one of the most iconic car logos in the world. The Mustang logo has undergone several changes over the years, but the galloping horse has remained a constant.

Porsche, on the other hand, features a leaping horse on its logo. The horse is a reference to the city of Stuttgart, where Porsche is located. The city's coat of arms features a leaping horse, which inspired the design of the Porsche logo. The leaping horse is a symbol of power and speed, which are qualities that Porsche seeks to embody in its cars.

RELATED: 10 Car Logos With Horse, Hidden Meanings?

Lion (7)

The lion is also a popular image used in car company logos because it symbolizes strength, courage, and leadership. Lions are known for being powerful and fearless animals, which makes them an ideal representation of the qualities that many car brands want to convey to their customers.

The Peugeot logo is one of the most recognizable and iconic symbols in the automotive industry, and it is instantly recognizable to car enthusiasts and consumers around the world. The Peugeot lion has become synonymous with the brand's values of strength, reliability, and innovation, and it is a powerful symbol of the company's long history and legacy of excellence.

RELATED: 7 Car Logos With Lion, Hidden Meanings?

Bird (6)

Birds are also considered messengers from the spiritual realms. In modern logos, birds usually represent freedom, peace, life, and happiness. They are also an inspiration to develop our spirituality further.

Birds are often used in car logos to convey a sense of speed, agility, and dynamism, since they are known for their swift movements and graceful flight. This symbolism is particularly common in logos for sports cars and high-performance vehicles, where speed and precision are key selling points.

RELATED: 6 Car Logos With Bird, Hidden Meanings?

Griffin (5)

The griffin is a legendary creature with the body of a lion and the head and often wings of an eagle. As the lion was traditionally considered the king of the beasts and the eagle the king of the birds, the griffin was thought to be an especially powerful and majestic creature.

Griffins are normally known for guarding a treasure. In antiquity, it was a symbol of divine power and a guardian of the divine.

The Vauxhall logo featuring the Griffin symbol is one of the most recognized car logos. The Griffin has been a prominent feature in Vauxhall logos since the early 20th century and has become a symbol of the company's heritage and values.

Leopard & Jaguar (5)

The jaguar is a big cat that is native to Central and South America, and it is known for its speed, agility, and strength. These qualities make it an ideal symbol for car logos, especially for luxury and high-performance vehicles.

One of the most well-known car brands that uses the jaguar in its logo is, of course, Jaguar Cars. The brand was founded in 1922 and has been using the jaguar as its symbol ever since. The Jaguar logo features a stylized jaguar leaping forward, which suggests speed and power.

Snake (4)

Historically, serpents and snakes represent fertility or a creative life force. The ouroboros is a symbol of eternity and continual renewal of life.

The Alfa Romeo logo features a red cross on a white background, which is the emblem of the city of Milan. Above the cross, there is a serpent eating a man, which is a symbol of the Visconti family who ruled Milan in the 14th century.

RELATED: 5 Car Logos With Snake, Hidden Meanings?

Eagle (3)

The eagle is a symbol of strength, power, and freedom, and it is used in car logos to convey a sense of performance and agility. For example, the Isdera logo featured an eagle with its wings extended, which reflects the brand's (a small German car manufacturer) focus on high-performance sports cars.

Bull & Buffalo (2)

The bull is used as a symbol in car logos to convey a sense of power, speed, and strength, which makes it an ideal symbol for car brands that want to emphasize their performance capabilities.

Lamborghini is the most well-known car brand that uses a bull symbol in its logo. The brand's logo features a stylized bull symbolizing the car's speed and power. In addition, the use of a bull in the Lamborghini logo represents the founder's zodiac sign, his passion for bullfighting, and the company's values and the power and superiority of its sports cars.

Wolf (2)

Dog (2)

The Mack Trucks logo featuring a bulldog has become a recognizable and iconic symbol of the brand. The Mack brothers, who founded the company in the early 1900s, wanted a symbol that would embody the toughness and reliability of their vehicles. They chose a bulldog, known for its strength and tenacity, as the company's symbol. The bulldog became a hood ornament on Mack trucks in 1932 and has since become an integral part of the company's brand identity.

Deer (2)

Ram (2)

The Ram logo features the head of a ram, which is a male sheep known for its strength and toughness. The logo has been used by Ram Trucks, a division of the American automaker, Fiat Chrysler Automobiles, since 2010.

The use of the ram as the symbol for Ram Trucks is meant to convey the brand's values of strength, durability, and ruggedness. The ram is also associated with leadership, intelligence, and determination, which are qualities that Ram Trucks wants to embody.

Scorpion, Gecko, and Other (6)

The Bottom Line

Overall, using animal motifs in car logos is a powerful branding strategy that can help to create a strong and memorable brand identity, differentiate a brand from others in the market, and evoke emotions and associations that are important to consumers.

RELATED: 33 Car Brand Logos and Meanings

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Rank Company Country
#1 Volkswagen logoVolkswagen Germany
#2 Toyota logoToyota Japan
#3 Honda logoStellantis Netherlands
#4 Mercedes-Benz Group logoMercedes-Benz Group Germany
#5 Ford logoFord Motor United States
Rank Company Country
#1 Michelin logoMichelin France
#2 Bridgestone logoBridgestone Japan
#3 Continental logoContinental Germany
#4 Goodyear logoGoodyear United States
#5 Sumitomo logoSumitomo Japan